With its heat-generating clothes and waste-minimizing 3D knits, Uniqlo is understood for incorporating wearable and sustainable expertise. The model owned by Quick Retailing additionally applies this modern mindset to denims.

On Monday, World Water Day, the model ceded the Uniqlo BlueCycle denims program, an environmentally pleasant denim manufacturing course of developed on the firm’s Denims Innovation Middle in Los Angeles. Extensively considered one of many trend trade’s largest burdens on the atmosphere and employees, the BlueCycle denims program goals to innovate within the manufacturing of conventional denim.

BlueCycle reduces the quantity of water utilized in ending denim by as much as 99% and replaces labor-intensive sandpaper with laser expertise. Water financial savings are measured towards the corporate’s examine of normal match denims made between 2017 and 2018.

To realize this water discount, Uniqlo mentioned it has changed pure pumice stones, which require massive quantities of water to take away residue, with reusable, powder-free, eco-friendly stones. The method is mixed with an ozone steam washer that makes use of nanobubbles, which break down the floor of the denim, leading to denims with a softer really feel.

Uniqlo mentioned the denims are completed to the identical degree of high quality as historically completed denims with “roughly the equal of a cup of tea in water.”


The method was outlined in Quick Retailing’s newest sustainability report, by which it introduced its intention to advertise this expertise throughout all of its manufacturers, together with J Model and Idea.

Nonetheless, innovating within the denim ending course of is simply the beginning. The corporate, which has already dedicated to utilizing 100% sustainable cotton in all of its clothes by 2025, mentioned it’s re-evaluating each step of manufacturing.

Uniqlo added that it was working with its denim companions to “purify and reuse the wastewater generated by the jeans-making course of, in addition to scale back wastewater volumes usually.”

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